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WEARABLE COMPUTING IS HERE: GET READY TO LOOK RIDICULOUS Published: 06/07/12
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Wearable computing is poised to hit the mainstream. Last week, Google demoed its Project Glass prototype, an Android-powered display, camera, GPS locator and Internet node built into a bulky pair of glasses. On Thursday, Olympus announced its own Terminator specs. They may look silly, but they're the beginning of a new era of computing. Olympus' MEG4.0 connects to smartphones and other devices via Bluetooth, and it displays data and imagery directly on its lenses. It's comparable to what Google demoed last week, except Google Glass packs more computing power and has a camera built in. Olympus' product has a limited feature set compared to Google's and, as VentureBeat argues, is notably uglier. More important than the feature-for-feature comparison, however, is what both products represent in the broader context of how humans interact with computers. Let's be honest. Even if Google's computer glasses are prettier than Olympus', neither one will enhance your outfit like a pair of Oakleys. No doubt, a select group of early adopters will snatch up these nerd goggles. They'll surely be spotted on the sidewalks of San Francisco. Outside of the Silicon Valley area, though, the first person to show up to a local watering hole wearing these things can expect to face stares, if not outright mockery. Such is the nature of being an early adopter in the very early stages of a new era in which humans begin to merge with machines. Not only do they look bizarre, but these gadgets raise a host of social questions. Cell phone addiction is already an issue for many people, often to the point of ignoring companions in favor of peering into tiny screens. When the screens hover over our eyes, does the line between the virtual and physical worlds become sharper or blurrier? What happens to our attention spans?  As with other advances in personal technology, this one will evolve depending on where and how it's integrated into our lives. We're still figuring this out with smartphones and tablets. For wearable displays, use cases such as navigation and on-the-go communication seem obvious and appropriate. But what about social situations? At the office? The dinner table?  An Awkward Moment, But Still a Pivotal Era    Even if it's awkward, we're entering a new and important era in human-machine interaction. Wearable computing joins voice control and gesture-based interfaces in revolutionizing how people interact with data, services and content.  Google's awe-inspiring demo last week was the first step toward achieving social acceptance of this type of technology. The next steps will necessarily involve the slow proliferation of such devices, as well as refinements in the products themselves. The more these things can be made to look like normal glasses, the more likely your average consumer will consider wearing them. Although there's no hard evidence that it will happen, if Apple dabbles in this space, the design problem may solve itself. The questions raised by the new era we appear poised to enter are important - and we'll figure them out in due time - but one of those questions is not "Is this going to happen?" It is happening, and it's probably only the next step of many toward a sci-fi-seeming world in which the line between people and gadgets becomes harder and harder to distinguish.

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TOP 5 SPOTIFY APPS FOR MUSIC DISCOVERY Published: 01/12/12
Spotify wasn't built for discovery. The Swedish music streaming company realizes this and instead of trying to natively bake a zillion features into its service, itlaunched a platform for third party developers about a year ago. Spotify's app directory now features almost 60 HTML5-based add-ons for the service's desktop client. These apps perform a lot of different functions - some are social, w...

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Gadget Name: ReadWriteWeb
FACEBOOK LOOSENS ZYNGA'S LEASH - CAN CHANGING THE RULES SAVE ZYNGA? Published: 30/11/12
If this were a certain social network, Zynga and Facebook could probably agree that their relationship status is: It's complicated. Two new SEC filings on Thursday revealed that the social game-maker and the social network are putting a little distance between themselves, amending some rules of their multi-year agreement to give both companies a bit more autonomy. What’s Changing In The SEC Amen...

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Gadget Name: ReadWriteWeb
CHILL DIRECT: A FARM SYSTEM FOR VIDEO DISTRIBUTION Published: 30/11/12
What's the biggest hurdle to getting people to watch your film or video? Getting it in front of them in the first place. Unfortunately, your options are limited. Chill Direct, a new service fromthe social-video siteChill, hopes to expand those options and act as a new farm system to get content to TV, theaters and film festivals. If you're as well-known as rising comic Louis C.K., who has famous...

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Gadget Name: ReadWriteWeb
TIME WARNER CEO THINKS YOUTUBE’S $100 MILLION CONTENT INVESTMENT IS "CUTE" Published: 30/11/12
Much has been made of Google’s foray into original content with its $100 million investments in its bid to compete with television. But as Time Warner CEO Jeff Bewkes pointed out at this week’s Business Insider’s IGNITION conference, Google’s content investments are essentially chump change - nowhere near enough to challenge Big Media's established players. “To put it in perspective, we...

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Gadget Name: ReadWriteWeb
ANOTHER GLOOMY SALES REPORT ADDS TO WINDOWS 8'S TOUGH WEEK Published: 30/11/12
Just how well is Windows 8 selling so far? A month past the launch of Microsoft’s revolutionary operating system, data released this week seems to add credence to the idea that consumers just aren’t adopting Windows 8 as fast as the company may have hoped, with negative implications both for the Holiday shopping season and beyond. In a report released Friday, StatCounter found that by November...

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Gadget Name: ReadWriteWeb
GOOGLE BUYS BUFFERBOX TO MATCH AMAZON'S LOCKER FOR CONVENIENT SHIPPING Published: 30/11/12
Google has acquired Canadian parcel delivery start-up BufferBox Friday for an undisclosed sum. BufferBox is like a PIN-protected P.O. box for packages that solves the problem of missed deliveries. It's a service that mirrors the Locker serviceAmazon began offering earlier this month. Google's acquisition of BufferBox signals that it's serious about going head to head with Amazon on retail. "We’...

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Gadget Name: ReadWriteWeb
IDC: DEVELOPER DISINTEREST COULD KILL RIM & WINDOWS PHONE Published: 30/11/12
There is no doubt, 2013 is going to be a very interesting year for the mobile industry. Apple and Google will continue to strive for worldwide domination with iOS and Android - making it very difficult for other competitors to squeeze out profits. The day of reckoning may be at hand for old school mobile players like Research In Motion and Microsoft even as manufacturers like Nokia , HTC and even ...

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Gadget Name: ReadWriteWeb
IT HAPPENED TO ME: MY SMALL BUSINESS WAS HACKED! Published: 30/11/12
Last September, shortly after the attacks on the U.S. diplomatic compound in Benghazi, a company tweeted me that they were going to make our site, SmallBizDaily.com, their “small business resource of the day.” My joy was short-lived when the next morning they tweeted that my site had been hacked. I quickly checked (it was still early morning on the West Coast, where we’re located) and sure e...

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Gadget Name: ReadWriteWeb
WHY DO TECH COMPANIES DOMINATE "BEST PLACES TO WORK" LISTS? Published: 30/11/12
When the Great Place to Work Institute released its 2012 World's Best Multinational Workplaces list this month, ranking the world's 25 best employers - tech companies ruled. High-tech companies grabbed 9 of the 25 slots including 4 of the top 5. It's a nice feather in the caps of Google, SAS, NetApp, Microsoft and the other winners, but beyond bragging rights, is there a point to this or any simil...

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Gadget Name: ReadWriteWeb
ORACLE HAS PROBLEMS TELLING THE TRUTH IN ITS ADVERTISING Published: 30/11/12
Oracle seems to have a problem with truth in advertising. Since April, the tech giant has had to pull three ads that claimed Oracle computers performed much better than IBM's. Each time, Oracle offered no proof of its claims and the ads were dropped after IBM complained to the National Advertising Division (NAD) of the Better Business Bureau (BBB). This sleazy behavior, called "strategically stupi...

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Gadget Name: ReadWriteWeb
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